Services for your business
A 90-day growth funnel for enquiries and follow-up
Connect your marketing investment to sales opportunities. Gropoint’s 90-day growth funnel links your offer, landing page, qualification and follow-up, so enquiries in the agreed flow have a stage and an owner, source information is recorded where available, and you can see what happens between first interest and an agreed sale.
What you receive
- A landing page and enquiry route for one agreed offer
- Qualification steps and a documented follow-up flow with a named owner
- Source and stage tracking that keeps enquiries, qualified opportunities and sales separate
Connect the offer and the enquiry flow
We start by agreeing one offer, the intended buyer and the route into the funnel. We then build a connected landing page, enquiry process, qualification steps and follow-up flow within the approved scope. A named owner receives the enquiry and knows what to do next. The process records the source where available, the current stage and the next action.
If you are comparing lead generation services, the acquisition channel is a key part of the scope. Paid media, LinkedIn outreach, social content or other channel work is included only when it is specifically agreed, with responsibilities and budgets defined. The funnel can support enquiries from existing channels; it does not create demand simply by being connected.
Measure the path before drawing conclusions
Across the 90-day engagement, we check that enquiries move through the agreed flow and that follow-up and source tracking work. We review where people stop and which enquiries meet the qualification definition. These observations guide changes to the page and process. Enquiry counts, qualified opportunities and completed sales are recorded separately, so a form submission is not presented as revenue. Enquiries and opportunities are intermediate measures. Financial return needs agreed costs, sales values and a margin basis, reconciled with your own sales records. Source tracking assigns attribution under agreed rules; it does not by itself prove incremental sales or causation.
Hand over a system your team can run
You leave with the agreed funnel, documented follow-up steps and an owner who can manage the next action. Delivery depends on approved copy, access to the necessary tools and timely feedback. Targets and acceptance criteria are set for your starting point; fixed lead counts, customers and profit are not guaranteed. If buyer discovery needs diagnosis first, consider the visibility audit. If the constraint is recurring delivery work, explore implementation and team training.
We can collaborate remotely with your team. We agree working times, system access and a named contact before the engagement starts.
Questions before you start
- Are advertising spend and outreach included?
Only the acquisition activity explicitly agreed in scope is included. Channel responsibilities, media budgets and software costs are confirmed separately before work begins.
- How many leads will we get?
There is no fixed lead guarantee. We agree qualification criteria and measures, then track enquiries, opportunities and sales separately.
- Who owns follow-up after handover?
A named member of your team owns the process. Handover covers the agreed steps, tracking and exceptions; any ongoing support is separately defined.
Discuss what your business needs
Tell us where you are getting stuck. We will agree the scope, access and responsibilities before work begins.
Discuss your 90-day funnel